Berlei Bra bus

Have you noticed the big red inflatable bra at Federation Square?

Ladies, this one’s for you. Berlei has wheeled their plush red Berlei Bus to Federation Square to provide free bra fittings for all of us crippled with back pain, shoulder pain, rubbing and red raw indents in our skin. Helpful matronly types helped me check that I was wearing the right size (I am) and gave me a size and style prescription to claim my goodie bag filled with girly products and a trashy mag for some lunchtime reading.

At the nearby stand you can buy 3 Berlei bras for the price of 2, or if you head to David Jones Bourke Street you can buy one Barely There bra and receive 50% off the seamless matching briefs.

For more girly fun, Pacific Brands (owners of Berlei) are also hosting the Voodoo Magic launch pad at Federation Square from 4:30-8:30pm tonight. It’s apparently ‘a luxury dressing room style retreat complete with styling bars, a mobile hair salon and make-up artists.’ Sounds like a good after-work stop before a night out on the town.

  • Berlei Bus 19-20 November 7:30am – 3:30pm Federation Square, Melbourne